Having a good online reputation is one of your most valuable assets. As online reputation reviews.com revealed, it creates an impression in people’s minds about your business. A bad online reputation can damage a multi-national or a small business. You should always take proactive measures to protect your reputation online.
Look Beyond First Page Results
The first step you should take is to Google yourself. Most of us will only check out the results on the first page and possibly the second page. However, you need to take time and look at what at least twenty pages say about your brand. A serious business partner will not simply look at what the first page says. He or she will hire someone to investigate them. The professional will look into as many pages as possible. More details can be found here.
Do Not Underestimate Social Media
If you want to protect your reputation, fill a complete profile on the most popular social media accounts. Otherwise, a malicious person might do it and try to profit from it. You should also ensure you have a verified account. It makes it easier to fight negative press about you or your brand. You can also use tools that help you manage your social media accounts. The feedback you get on social media also needs to be put to good use.
Update Information about Your Brand Regularly
A press release ensures that positive information about your brand can be found. There are many sites where you can make press releases. As a result, when people Google you, they find great information about you. However, only make a press release with relevant and informative information. Ideally, you should do this on a monthly basis. For better SEO ranking, create a good title, and follow it up with a good first sentence.
Most people will Google your business before they get there. Sites such as Yelp play a major role in getting customers to come to your business.